New Protection From Ultraviolet and Heat Rays: coldblack(R) - Double Sun Protection for all Textiles and Colors
22/07/2008 14:28
PR Newswire
SEVELEN, Switzerland, July 22 /PRNewswire/ -- All outdoor sports activities are so much more fun in good weather.
Unfortunately, too much sun can lead to a reduction in wellbeing, performance
and even physical health; which is why Schoeller Technologies AG and Clariant
International Ltd. introduced the new coldblack(R) finishing technology at
the European OutDoor Fair in Friedrichshafen.
Noticeably cooler with coldblack(R) heat management
Light-colored fabrics reflect both visible and invisible rays of
sunlight. This means that both light and heat are radiated back. In contrast,
dark fabrics absorb both types of radiation and therefore absorb heat.
coldblack(R) actively influences the heat management of textiles and provides
reliable protection from damaging UV radiation.
Textiles finished with the new technology absorb less heat, which means
that dark colors heat up less. In addition, such textiles offer UV protection
(UPF) of a minimum of 30. As the new finish can significantly reduce the heat
absorption of textiles in direct sunlight, garments made with coldblack(R)
allow you to feel fresher and improve the wearer's performance. The outdoor
market is one of the key markets for the new textile technology and
development partner Mammut showed the first garments with coldblack(R) in
Friedrichshafen. These products will be in the shops in the spring/summer
collection 2009. The coldblack(R) finishing process does not alter the feel
or look of the base material and is permanent. As the double sun protection
will prove to be of benefit in other markets, such as tennis, golf,
motorcycling or fashion and business wear, more product developments are
already in the pipelines.
Contact:
Schoeller Technologies AG
Beatrice Gille
Phone: +41-81-786-09-50
+41-41-390-43-03
E-Mail: b.gille@schoeller-tech.com
Internet: http://www.coldblack.ch
Contact: Schoeller Technologies AG, Beatrice Gille, Phone: +41-81-786-09-50, +41-41-390-43-03, E-Mail: b.gille@schoeller-tech.com
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