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SMOOL at Dutch Design Week 2011

During the Dutch Design Week (DDW), the largest design event in Netherlands, SMOOL presents an overview of recent work by designer Robert Bronwasser. In 'Klokgebouw', one of the main locations during the event, more than twenty of his latest designs are shown in an inspiring setting. The presentation includes a wide range of products: from furniture and accessoires to industrial design and prototypes.

Educated as an industral designer Robert Bronwasser has a clear vision on design: 'a good product has the right looks, is smooth to use and cool to have'. He creates products that are pleasant to use and that have their own unique character. Design that makes ordinary products both special and accessible. In form and function.

Location: Hal 3 Klokgebouw, Strijp S, Eindhoven, The Netherlands 22 - 30 October 2011
Open daily from 10.00 - 18.00

www.dutchdesignweek.nl

Dutch Design Week

From October 22 through October 30 2011, the tenth edition of Dutch Design Week takes place in Eindhoven, The Netherlands. DDW presents unparalleled ideas, individualistic works and insightful solutions devised by innovative designers. More than 1,800 designers display their work ranging from industrial design, spatial design, and graphic design to textiles, sustainable design and design management & trends. The participants include established bureaus, high-profile designers, talented newcomers, and recently graduated designers, one of the reasons why Dutch Design Week is the perfect meeting place for designers, companies, press, and public.

SMOOL by Robert Bronwasser

In 2002 Bronwasser founded SMOOL, a design studio with a personal approach and dominated by his vision of commercial product design. He has since worked for both marketing-driven multinationals and smaller, design-oriented businesses. Bronwassers unique combination of vision and creativity, many years of experience and knowledge of production techniques has led to a wide range of successful products.

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