Big Fish Games Launches German Portal with Over 60...
27.07.2005 / 08:05 / Rubriek: Informatief / Organisatie: Big fish games
Big Fish Games Launches German Portal with Over 60 Localized Casual Games
SEATTLE, July 27/PRNewswire/ --
- Germany is First Step in Broad European Expansion Plans
Big Fish Games, Inc., a leading developer and distributor of online games and one of the top 5 casual game site destinations on the Internet(1), today announced the launch of its German portal (www.bigfishgames.de). The site features more than 80 games from over 60 international developers including German language versions of favorites such as Zuma Deluxe, Mahjong Towers II, and Magic Vines.
'This is the first move in our European expansion plans,' said Cory Finnell, Vice President at Big Fish Games. 'We launched first in Germany because it has solid Internet penetration, ready access to Broadband and a high concentration of our target demographic. We are excited about our market potential in other European countries and plan on launching French and Spanish sites within the next two months, each offering a broad selection of localized games.'
The German portal offers a complete line up of casual family friendly options including puzzle, mahjong, action, card and word games. Game selection and merchandising is driven by visitor behavior leveraging Big Fish Games' expertise in marketing to casual gamers, one of the fastest growing segments on the Internet. Games are priced at an average of euro 15.99 and all popular German payment methods are supported.
'We are truly thrilled about our European rollout, and will offer our new users the best content that is available in their language and a selection of English-only content,' said Paul Thelen, CEO of Big Fish Games. 'Combining our marketing expertise with a broad range of localized content, we believe we can replicate our domestic success in the key markets on the other side of the Atlantic.'
About Big Fish Games
Big Fish Games, Inc., a developer, publisher and distributor of casual, family friendly games, has one of the best game catalogs on the Internet, a global network reach of over 18 million monthly unique users and distribution partners such as Nickelodeon and iVillage.com. Through the efforts of a network of over 250 game development partners, Big Fish Games offers consumers a 'New Game Every Day' and makes acquiring downloadable games and playing games online a safe, easy and fun experience. Big Fish Games can be visited at www.bigfishgames.com.
(1) source: Alexa Internet, an Amazon.com Company
Web site: www.bigfishgames.com
Source: Big Fish Games, Inc.
Cory Finnell of Big Fish Games, Inc., +1-206-213-5753, ext. 144