Healthy Consumer Climate Shows Stability
27/07/2007 08:11
NUREMBERG, Germany, July 27 /PRNewswire/ --
- Findings of the German GfK Consumer Climate Survey for July 2007
The consumer climate showed stability at a strong level in July. Income
expectations and buying propensity almost matched the record figures of the
prior month. Conversely, the economic outlook proved slightly more cautious
this summer. Following the revised 8.5 points in July, the consumer climate
forecast for August is 8.7 points.
Economic outlook: euphoria ebbing slightly
The marked economic euphoria displayed by Germans, which resulted in an
all-time high in the economic outlook indicator in May this year, lost some
of its pace in July. Compared with the prior month, the indicator was down by
a good 4 points and now stands at 64.8 points. Precisely one year earlier,
the indicator reflecting economic sentiment was a considerable 49 points
lower.
Income expectations: consistently stable
In July, the income expectations of German consumers remained almost as
high as before. The indicator decreased by a negligible 0.8 points and now
amounts to 27.9 points. Year-on-year, an increase of almost 32 points is
evident.
Buying propensity: practically unchanged
Following a marked increase of some 13 points in the prior month, the
buying propensity remained practically unchanged in July. A minimal decrease
of 0.1 points was recorded. This signals that the propensity to buy has
firmly stabilized in the positive range. With an indicator value of 9.0
points, the buying propensity continues to outstrip its long-term average of
0 points.
Consumer climate: short break
The upward trend in the consumer climate lost some pace in midsummer this
year. This is mainly attributable to income expectations, which have stopped
rising overall. Following the revised 8.5 points in July, the indicator
forecast for August is 8.7 points.
Marion Eisenblätter
Tel. +49-(0)911-395-2645
marion.eisenblaetter@gfk.com
Contacts: Marion Eisenblätter, Tel. +49-(0)911-395-2645, marion.eisenblaetter@gfk.com